Trends are interesting things. Sometimes they stay for years, and sometimes they get out of the scene very soon. However, the product’s packaging design is a touchpoint between your brand and the customers. It makes sure that the products do not get unnoticed on retail shelves. Custom boxes trends change with the passage of time. Those which are attractive and easily adaptable by the companies remain in the mind of customers forever. Packaging printing provides you with unlimited options to design the custom printed boxes in an inspirational way. Being playful with graphics, colors, logo, fonts, and fascinating patterns helps you to create new packaging every time. Below are some of the inspirational custom boxes trends of the year:
Less is more. Complex packaging always goes unrewarded. The latest trend in custom packaging is to go for minimalistic designs. They make your products stand out on the retail shelves for years. Have you noticed something common in all popular brands like Apple? They have worked on their packaging design in a minimalistic way. The use of light colors and elegant graphics gives a soothing effect to the eyes. Creating such a package elevates your brand. Minimalistic design highlights the product features that make your products recognizable to the customers.
•Build a Narrative:
Packaging design is not only about the creative use of colors, patterns, and other elements. Rather it is about stories, emotions, and values that depict your brand. An inspirational package is one that conveys a message to the customers to connect them with your brand. The latest trends in custom packaging revolve around the art of story-telling. This is done through the use of interesting graphics and illustrations. Tell your customers about the efforts you made in creating a particular product. The important thing is to remain relevant to your brand.
•Go wild with Colors:
It is true that color evokes emotion and affects the purchase decision. It is the reason that color has been a preferred choice in all the elements of packaging design. All you have to do is put the colors in a creative and exciting way. It has been seen that vibrant colors, if used properly, can outshine the retail shelves. Color is also used to differentiate various products within the same family. A buyer may not remember the name or flavor of his favorite product, but he may instantly recognize it with the color used in the packaging. This takes color psychology to a new level where the use of colors should be implemented effectively.
•Give a Vintage Touch:
The old trend is one of the biggest inspirations in the world of packaging. It has evolved over the years through the use of new materials, technology and printing solution. The manufacturers love to work on vintage packaging designs to fascinate the customers. This is because it evokes the memories of past generations and arouses the interest of the younger generation to understand the past. The thing which makes a vintage design successful is its ability to balance with the latest aesthetic trends. Such a design is a big inspiration for the packaging of alcoholic drinks, specialty food, fashion, and hand-made products. The vintage effect gives an adorable look to your package making it appealing to a large audience.
•Textured & Laser Cut Packaging:
Texturing and laser cutting are the latest inspiring trends in custom packaging. Laser cutting facilitates the creation of intricate designs with interesting cut-outs and a 3D layering effect. It can be done on a variety of materials like cardboard, wood, and balsa. Such packaging is easy to customize and sturdy enough to go through rough transportation. 3D box printing and laser printing are becoming popular as they can be made on recycled material. Texturing creates a sense of anticipation and gives an idea to customers about what is present inside the box.
Introducing ingenious cutting in the custom printed boxes is one of the favorite trends of people this year. Sometimes the content gets hidden in traditional packaging. Modern designers have experimented with new ideas to expose what is inside. The ingenious cutting is integrated into the design of the box. It can be made by forming identifiable shapes made on the package.
Repetition plays an important role in creating amazing graphic designs. This pattern can be noticed in past and present packaging. Repetition of a visual motif creates a strong brand image. This makes customers recognize your products at sight. The designers have a number of options to create bold or playful pattern depending upon the nature of the product. The box printing is made in a way to randomly repeat the print to generate a pattern on the custom box.
•Work on Unique Shapes:
The shape of the custom printed box plays an important role in attracting customers. One of the latest trends in the packaging sector is to experiment with different box styles depending upon the nature of the product. For example, introducing a unique shaped package for juice can make your brand stand out. People get bored with traditional packaging. They want something unique and attractive. Such juice boxes giving the illustration of a bird are perfect enough to fascinate the customers. Verity of all-purpose custom boxes is present at TheCustomBoxes get the best deals for your customized packaging.
Packaging printing provides you with unlimited options to design the custom printed boxes in an inspirational way.