As the name shows, these are pillow-shaped, attractive, easy to open, handy and always look appealing. They contribute more than 23% of total retail products like soaps, sweets, chocolates, and food products. As most retailers love to have pillow shape boxes, they are always demanded, and it was an arduous task to produce such a large consumption, so there remains the point of attraction for all packaging providers. Packaging engineers now introduced new techniques and machinery that help us make a bulk quantity of pillow boxes. Packaging is now considered the fifth P as packaging after product, price place and promotion. I will discuss them later in this article, but first, you must clear the pillow boxes’ structure.
Just check the flat template of pillow boxes
Please have a look at the pillow box template. This will clear you about its shape. The dotted line shows the foldable line made during the manufacturing process using a die-cut machine. This makes them easy to fold or unfold without having such noticeable points you can’t fold boxes properly. These right-left eyes are the opening handles of the box. After folding, you can open and close by using them. On another side, a portion is available for sticking after folding. You require to adhere them usually from the double-sided tape. This tape must be strong enough to carry weight and remain stuck for a long time. This entire individual portion requires careful and accurate measurements. If you are engaged in retail boxes and looking for out-of-the-ordinary solutions, then customization and personalization of pillow boxes must be your foremost priority. This is a technique that not makes you able to stand in this competitive world, but also by using this inappropriate way. You can jump-start your business.
What customization and personalization is necessary for bulk production of pillow boxes?
In customization, you need to focus only on customer requirements. Requirements are like grassroots for your packaging. An array of conditions could be placed at your favoured and desired positions on the box like putting the logo in a suitable place, printing ingredients using CMYK colours, expiry dates, especially in food and cosmetics products, price tags of your product, etc. Customization has revolutionized in the last few years. Customers are product as well as packaging conscious nowadays. With the customization, personalization adds value to packaging. This was next to impossible to change the buying decision of the customer. Still, now, using packaging as a marketing tool, it becomes easy for marketers to pick up even non-branded products. Most of the customers, after buying products, are unable to open them properly or are mostly confused about how to use them? Proper symbolization guidelines on boxes made this more personal for customers. So personalization can be your competitive edge in this tough competition. When we are talking about standing in the competition, we have to focus on individual steps involved in the production, what materials you are using and what colours you are using?
Kraft pillow boxes
Kraft pillow boxes are made up of Kraft material that is unique in its features, usually in brown colour and available in different sizes. While producing bulk quantities, these require great care of temperature and moisture level in the air. These are strengths and are usually used for shipping purposes.
Cardboard boxes
Cardboard pillow boxes are used for bulk production of containers. Cardboard is a general term that contains any type of material like paper, recyclable mixture and much more. Pillow boxes manufactured by cardboards have a more appealing, shining, attractive look. This must be your first choice when printing boxes for you because these are environment friendly, recyclable and follow ISO.
Pillow gift boxes
If you want to present a gift to your friends, then there are pillow gift boxes for you. In addition, you can add ribbon, greeting cards or different paper-made flowers.
Window pillow boxes
A plastic-made small sheet is placed between the box, whether to get a clear view of a product or just like a demo of the product. These sheets protect your products from sunlight and other contaminations.
Laminated pillow boxes
By placing laminated thin plastic sheets around the pillow boxes using special techniques, you can double the lifeline of the product and package itself. This makes them waterproof and resistant to many harmful elements.
In conclusion
The purpose of packaging is to prevent products from damaging and destroying. Whatever you are selling, you couldn’t get your goals without having proper packaging. Packaging helps in transportation and is used in every field of business.
Reference: https://gocustomboxes.wordpress.com/2016/08/09/do-you-why-most-of-the-people-love-to-have-pillow-boxes/
