JavaScript is a programming language and it is very popular among developers. By using JavaScript, developers can easily create interactive and dynamic web pages. Its reason is that it provides control over various elements to the developers. Most SEO experts just know HTML and they don’t learn JavaScript. To get better-optimized results, they turn JavaScript into HTML files. Nowadays, if you want to become an SEO expert, you should know the basics of JavaScript. Here, we will discuss why SEO experts should know the basics of JavaScript.
It Is Helpful For Better Optimization Of The Webpages:
As an SEO expert, it should be your top priority to show the JavaScript of your website to the search engines. If you fail to show the JavaScript of your website to the search engines, the webpages of your website will appear differently for the search engines and users. If the webpages of your website are appearing differently for the search engines and users, your efforts on the optimization of the webpages will be wasted. This thing can also disturb the user experience of your website. Therefore, it is the responsibility of the SEO experts to show the same results of the webpages not only for the search engines but also for the users. By using this technique, you can also hide unnecessary files from search engines. All of these things are possible only if you know the basics of JavaScript.
It Is Helpful For Better Placement Of The Internal Links:
No doubt, internal linking is playing an important role in the SEO optimization of the web page of a website. Its reason is that it is the best way to show the architecture of your website to search engines. It is also the best way to direct users to the right web pages. There are two ways to place internal links on web pages. First, you can place these internal links by using HTML anchor text. Secondly, you can also place these internal links by using JavaScript on-click events. Due to the lack of knowledge about the basics of JavaScript, most people don’t know which is the best method. After knowing the basics of JavaScript, you will know that if you want to provide the best user experience to visitors, you should place these internal links by using HTML anchor text instead of JavaScript on-click events.
SEO Experts Can Create A Clean URL Structure:
As an SEO expert, you should know that Google doesn’t like lone hashes and bang hashes in URLs. If your website is JavaScript-based, it will automatically use hashes and bang hashes in the URLs. While crawling, Google doesn’t give importance to these URLs. When you learn the basics of JavaScript, you will learn the pushState History API. This is the best method to update the URLs in JavaScript websites. When you update the URLs in the JavaScript websites, these URLs will be clean. These clean URLs contain only plain text. Search engines like these clean URLs. These clean URLs are also user-friendly. Its reason is that these URLs are easily decipherable and they can easily use them without enough technical knowledge. These clean URLs are also ideal for the infinite scroll.
SEO Experts Can Test The Websites For JavaScript Feasibility:
It is a fact that Google can easily crawl and understand most of the forms of JavaScript. There are also still some areas that can create problems for search engines. To make their website search engines friendly, SEO experts should test the JavaScript feasibility of their websites. To check the JavaScript feasibility of a website, you should learn the basics of JavaScript. While checking the JavaScript feasibility, SEO experts can easily get an idea of whether the content is appearing in the DOM or not. This test is also helpful for search engines to get an idea of whether Google is facing any problems in indexing a webpage or not. With the help of this test, you can also allow search engines to check the content of the website manually.
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SEO Experts Can Provide The HTML Snapshots To The Search Engines:
No doubt, JavaScript is the most famous programming language but Google is still giving importance to HTML snapshots. Anyhow, it is giving importance to HTML snapshots in some specific situations. Its reason is that under such situations, search engines can’t read JavaScript. If you don’t know the basics of JavaScript, you can’t get an idea in which situations Google is not reading the JavaScript on the website. By learning the basics of JavaScript, you can easily get an idea about these situations. After getting an idea about these situations, SEO experts can easily implement HTML snapshots in these situations. If you don’t implement HTML snapshots in these situations, Google will not index and understand the content on your website. While testing the JavaScript feasibility of your website, if you feel that your website is not performing well with JavaScript, you can also implement HTML snapshots along with JavaScript. By using this technique, you can provide an equal experience to search engines and users.
SEO Experts Can Use It To Optimize Site Latency:
As an SEO expert, you should have enough knowledge about the working procedure of search engines. When you know the working procedure of the search engines, you will get an idea that first of all, Google tries to load the most crucial information for the users. Now, the problem is that there are some JavaScript files on your website that are preventing Google to load the most crucial information. As a result, Google has to load the whole page. This thing increases the loading speed of your website. When you learn the basics of JavaScript, you can easily find out the solution to this problem. You will learn how to improve the ability of the webpages to load fast. For this reason, you will have to use render-blocking JavaScript. In short, we can say that by using render-blocking JavaScript, we can also optimize the latency of a website.
Author Bio:
This research article is provided by Phil Williams. He is a content writer and has experience of more than 8 years. He provides services like research paper help and many more academic content-writing services in the UK.
